Chris Hemsworth Buys Stake in Archie Rose Whisky Company
Synopsis
Chris Hemsworth has become a co-owner of Sydney-based Archie Rose Distilling Co. as the Australian whisky brand prepares for its US launch.
Chris Hemsworth's Archie Rose deal made the Australian actor a co-owner of the Sydney-based whisky and spirits company, which is set to enter the US market for the first time in late 2026.
The amount of the actor’s stake in the business was not disclosed, and neither was the value of the deal. Hemsworth is now a shareholder in the family-owned business, which was founded in Sydney in 2014 by the company’s founder Will Edwards of Archie Rose.
US Launch Comes First
The Chris Hemsworth Archie Rose project is due to be followed by a global release, with three whiskies made with the help of the actor set to be released in Asia and New Zealand later this year. In 2027, the company is set to enter the European market and the UK. The company did not disclose which countries in Asia and Europe will be the first to see the release of the products.
In Sydney, Archie Rose produces whisky and other spirit drinks. The company has recently moved its production to the new Banksmeadow distillery while maintaining its Rosebery site open for visitors and sales.
Industry Figures Add Context
It is the latest investment by Chris Hemsworth, as Australia’s spirits producers seek to expand abroad, where the market is highly competitive. According to IBISWorld, over the next five years (2026-27), the industry revenue is set to decline by 2.7% per annum, reaching A$2.9 billion.
Meanwhile, Australian spirits have the potential to become A$1 billion-a-year export industry by 2035, according to The Australian Spirit: Realising the Potential of the Australian Spirits Industry report, if the right environment and conditions are created. The figure is not a forecast but rather a vision for the industry, which does not take into consideration the potential value of Archie Rose.
The Chris Hemsworth deal is particularly significant for both the Australian and American spirits markets, as it comes at the time when the company is set to enter the world’s largest spirits market and transform its ownership structure. The company has not disclosed its revenues, profits, or valuation figures for the deal.
Source: Real Commercial
Pooja Malik is a business journalist with over six years of experience covering startups, entrepreneurship, and emerging trends. She has previously worked with leading media platforms such as YourStory Media and BW BusinessWorld, where she reported on business, policy, and market developments. Currently, she serves as Editor at The Inspirepreneur Magazine, where she writes and edits stories across business, lifestyle, and travel, with a focus on clarity, accuracy, and reader relevance.
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