A shareholder lawsuit against Apple has settled for $250 million after the company was accused of delaying Siri artificial intelligence upgrades but never delivered with new iPhones, leaving it stuck on a series of promise.
Key Highlights
- Delayed AI features for its Siri voice assistant led to Apple settling a $250 million shareholder lawsuit
- The 2024 lawsuit happened after Apple’s annual developer conference.
- Apple had previously pushed back the Siri overhaul.
- The settlement has yet to be approved by a judge, and Apple did not admit any wrongdoing.
Apple to Pay $250 Million for AI Features of Siri
Apple was asked to pay $250 million in a settlement for a shareholder lawsuit that alleged the Siri voice assistant did not deliver promised AI functionality upgrades within its timeline. In 2024, a shareholder named Peter Landsheft sued Apple in a US federal court in California shortly after the company announced plans for a major Siri overhaul at its annual software developer conference that year and began airing commercials highlighting the new capabilities.Â
Features provided no sign at this autumn’s launch of new iPhones. The Siri overhaul would have to wait until 2026, Apple confirmed in 2025.
What Apple Said and What Shareholders Sued Over
The reason for the legal action was simple: Apple publicly demonstrated Siri AI upgrades, raised expectations, and then delivered little, causing shareholder losses. The time-lapse between the announcement and the product’s actual availability hurt investors’ perception of what the company actually did on its AI roadmap. Apple countered the framing by noting that it had launched other AI features since the 2024 launch of its Apple Intelligence platform. The company says Apple has settled to address claims regarding the availability of two additional features.
What This Suggests About Apple’s AI Credibility Moving Ahead
Apple’s AI race timing is a sensitive moment for its settlement. Despite rivals like Google, Samsung, and ChatGPT-powered devices rushing out AI features across their product ranges, Apple has been accused of dragging its feet. The Siri delays were confirmation of that viewpoint, and the lawsuit made it structurally and financially clear what overpromising on AI features could cost. Having the new Siri features all but confirmed for next month’s developer conference, Apple has a big opportunity to change the story.
FAQs
- What did shareholders sue Apple with Siri?
In 2024, Apple revealed Siri AI upgrades but one line from the new iPhone announcement was that these would not come to new models for two more years; shareholders argued this hurt their investments.
- How much did Apple pay?
$250 million, though the settlement is still subject to judicial approval.
- When is the Siri XI feature release date?
Apple executives have made it clear that the new Siri enhancements will be announced next month at the company’s annual developer conference.
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