GameStop Stock Rises After Bitcoin Investment Plans Confirmed

GameStop Stock Rises After Bitcoin Investment Plans Confirmed

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Inspirepreneur Team
Mar 26, 2025 9:23 PM IST
Category America
GameStop Stock Rises After Bitcoin Investment Plans Confirmed

Synopsis

GameStop stock has seen a notable jump, climbing more than 6% in after-hours trading on Tuesday. The spike follows a major announcement from the once-struggling video game retailer turned meme-stock favourite. GameStop revealed its…

GameStop stock has seen a notable jump, climbing more than 6% in after-hours trading on Tuesday. The spike follows a major announcement from the once-struggling video game retailer turned meme-stock favourite. GameStop revealed its plans to utilise its cash reserves for purchasing Bitcoin, signalling a bold new direction for the company.

This announcement comes directly after the company’s board unanimously approved an update to GameStop’s investment policy. The change allows Bitcoin to become a treasury reserve asset. GameStop's board has approved an update to its investment policy to add bitcoin as a treasury-reserve asset, confirming the company’s shift towards cryptocurrency adoption.

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Chapter one

GameStop Ventures Into Cryptocurrency

GameStop’s involvement in cryptocurrency has been the subject of speculation for some time. Just last month, CNBC reported that the retailer was considering investing in cryptocurrency. While discussion of GameStop’s interest has brewed for weeks, most of the chatter came from a single, cryptic social media post.

Ryan Cohen, GameStop’s CEO and an instrumental figure in its recent pivot, set off speculation on 8 February by posting an ambiguous photo on X (formerly Twitter). The image featured Cohen with Michael Saylor, the CEO of MicroStrategy, a company that invested heavily in Bitcoin.

MicroStrategy’s foray into cryptocurrency has been a defining aspect of the company’s strategy. According to a February regulatory filing, the firm now holds over 447,000 Bitcoin tokens. To date, this bold approach has paid off, with MicroStrategy's stock surging over 84% in the past year, thanks to Bitcoin's price rise.

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Chapter two

Investors React to GameStop’s Announcement

Following the news, GameStop stock rose sharply, recording an 8.27% increase in after-hours trading. The stock price climbed from $25.40 at close to $27.50. While this promising rise mirrors early optimism, expert opinions suggest caution.

Wall Street analysts remain sceptical about whether investing in Bitcoin alone will yield long-term results for the video game retailer’s stock. Wedbush analyst Michael Pachter was particularly vocal about his doubts, comparing GameStop’s Bitcoin strategy to that of MicroStrategy.

"The company's strategy, which has changed about six times in three years, is they're going to buy cryptocurrency and be just like MicroStrategy," said Pachter on Monday before the news officially broke.

"The problem with that thinking is MicroStrategy trades at about two times their Bitcoin holdings. If GameStop were to buy all Bitcoin with their $4.6 billion in cash and trade at two times [their Bitcoin holdings], the stock would drop five bucks," he added.

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Chapter three

GameStop’s Challenges Still Loom

Despite the buzz surrounding its Bitcoin plans, GameStop continues to face significant challenges. The company also shared its fourth-quarter earnings on Tuesday. The report revealed a 28% drop in net sales for the quarter, which totalled $1.28 billion. Additionally, GameStop plans to invest in Bitcoin and close a significant number of stores. This signals an attempt to streamline operations while transitioning into its new crypto-focused strategy.

For the full fiscal year, the company posted an adjusted EBITDA of $36.1 million. This represents a sharp decrease compared to the $64.7 million profit it reported the year before. While the company’s earnings fell short of expectations and sales declined, its crypto-based pivot serves as an attempt to diversify its focus and modernise its operations.

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Chapter four

Source

Yahoo Finance


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Written by Inspirepreneur Team

At Inspirepreneurs Magazine, covering entrepreneurship, business failures, and the human stories behind the world's most ambitious founders. She writes at the intersection of strategy and storytelling.