Brazil’s wealth landscape in 2025 reflects a shift from traditional industries like construction and retail toward globalised technology and finance. Despite economic challenges, leading entrepreneurs continue to grow by expanding into international markets and strengthening their dominance in sectors such as banking, healthcare, and agribusiness. Figures like Eduardo Saverin highlight a new generation of globally driven wealth, while established banking families such as the Safras and Moreira Salles provide enduring financial stability. Together, this blend of new and old money reinforces Brazil’s position as a major centre of wealth creation in the Southern Hemisphere.
Eduardo Saverin remains the wealthiest person in Brazil, with a net worth that has surged to more than $28 billion by early 2025. Although he resides in Singapore, his Brazilian roots and citizenship keep him at the top of this list. His astronomical wealth is almost entirely derived from his co-founding of Facebook, now Meta Platforms. Saverin’s stake in the social media giant has benefited immensely from the company’s pivot towards artificial intelligence and the metaverse, alongside consistent growth in digital advertising revenue.
Beyond his Meta holdings, Saverin is a sophisticated venture capitalist. He co-founded B Capital Group, a firm that manages billions of dollars and invests in late-stage tech startups across Asia, Europe, and the US. His approach to wealth management is highly strategic, focusing on high-growth sectors that define the future of the global internet, ensuring his position at the summit of Brazilian wealth remains unchallenged for the foreseeable future.
Vicky Safra, the widow of the legendary banker Joseph Safra, oversees a fortune estimated at $23.7 billion. Upon her husband’s death, she and her children inherited control of the Safra Group, a sprawling banking and real estate empire with a history spanning more than 180 years. The crown jewels of this empire are Banco Safra in Brazil and J. Safra Sarasin in Switzerland, two institutions that cater to the world’s ultra-high-net-worth individuals.
The family’s wealth is not confined to liquid assets; they own iconic real estate, such as the Gherkin building in London and prestigious office towers in New York. Vicky Safra’s role as the guardian of this legacy involves maintaining the group’s reputation for extreme discretion and conservative financial management. This approach has allowed the Safra name to remain synonymous with private banking excellence globally, ensuring that their wealth remains robust even during periods of intense market volatility.
Jorge Paulo Lemann remains a titan of global industry with a fortune of approximately $17.2 billion. As the leading partner of 3G Capital, Lemann has been a driving force behind some of the largest corporate mergers in history. His influence extends to Anheuser-Busch InBev, the world’s largest brewer, Kraft Heinz, and Restaurant Brands International (the parent company of Burger King).
Lemann is famous for his philosophy of ‘zero-based budgeting’ and an aggressive focus on meritocracy and cost-cutting. While 3G Capital has faced challenges in the changing consumer goods landscape, Lemann’s long-term vision and vast network of partners, including Warren Buffett, have kept him among the global elite. He is also a significant philanthropist in Brazil, focusing on education and leadership through the Lemann Foundation, aiming to cultivate a new generation of public leaders to transform the nation’s future.
André Esteves, with a net worth of $13.5 billion, is the face of modern Brazilian high finance. As the senior partner and chairman of BTG Pactual, the largest investment bank in Latin America, Esteves has built an institution that competes directly with Wall Street giants. His wealth is closely tied to the bank’s performance, which has successfully diversified into asset management, wealth management, and corporate lending.
Esteves is known for his sharp intellect and deep understanding of Brazilian politics and economics, qualities that have allowed him to navigate the bank through numerous crises. Under his leadership, BTG Pactual has expanded its international footprint, particularly in the US and Europe. Esteves is also a dedicated supporter of technological education, recently founding Inteli, a non-profit technology leadership institute in São Paulo designed to develop top-tier tech talent within Brazil.
Jorge Moll Filho has revolutionised the Brazilian private healthcare sector, amassing a fortune of $8.4 billion. He is the founder and chairman of Rede D’Or São Luiz, the largest hospital operator in Brazil. What began as a single diagnostic imaging clinic has grown into a massive network of high-end hospitals known for their medical excellence and advanced technology. Moll Filho’s strategy involved aggressive consolidation of the fragmented hospital market, acquiring smaller facilities and integrating them into a standardised, efficient system. This model has proven highly profitable, particularly as Brazil’s middle and upper classes seek high-quality private medical alternatives to the public health system.
The family remains deeply involved in the business, ensuring that the Moll name is inextricably linked to the highest standards of healthcare in the country. Their wealth continues to grow as the group expands its services into oncology and specialised outpatient care.
Fernando Roberto Moreira Salles is a member of one of Brazil’s most prestigious and long-standing banking families, with a fortune estimated at $8.2 billion. Alongside his brothers, he holds a significant stake in Itaú Unibanco, the largest private sector bank in Latin America. The family’s wealth originated with their father, Walther Moreira Salles, who was a diplomat and a key figure in the development of the Brazilian financial system.
Beyond banking, Fernando and his brothers control CBMM, the world’s leading supplier of niobium, a rare metal used to strengthen steel for pipelines, cars, and jet engines. This unique industrial asset provides a steady and highly profitable revenue stream that complements their financial holdings. Fernando is also known for his commitment to the arts and culture, including support for the Instituto Moreira Salles, which houses one of Brazil’s most important photography and cultural archives.
Carlos Alberto ‘Beto’ Sicupira is a core member of the trio that founded 3G Capital and is estimated to have a fortune of $7.7 billion. Like his partner Jorge Paulo Lemann, Sicupira’s wealth is anchored in the success of Anheuser-Busch InBev and Restaurant Brands International. Sicupira is particularly noted for his operational expertise and was instrumental in the turnaround and management of Lojas Americanas, one of Brazil’s largest retail chains.
Although Americanas recently faced a major accounting scandal, Sicupira’s diversified portfolio and deep-seated role in the global beverage industry have maintained his status as a billionaire. He is an avid practitioner of underwater spear-fishing, a hobby that reflects his disciplined and focused approach to business. His wealth management focuses on long-term industrial stability and the continuous application of the 3G management model across diverse sectors.
Pedro Moreira Salles, with a net worth of $7.6 billion, is a key figure in managing the Moreira Salles family’s interests. He served as chairman of the board of Itaú Unibanco for many years and was instrumental in the 2008 merger between Itaú and Unibanco, which created a regional financial behemoth. Pedro is regarded as a strategist who helped professionalise the bank’s management, allowing it to compete effectively in the digital age.
Like his brother Fernando, he shares a significant interest in the niobium producer CBMM. Pedro is also the co-founder of Cambuhy Investimentos, a private equity firm that manages the family’s non-banking investments. His approach to wealth is one of careful stewardship and strategic expansion, ensuring that the family’s influence in the Brazilian economy remains potent for future generations.
Miguel Krigsner is the founder of O Boticário, Brazil’s second-largest cosmetics company, and has a net worth of $6.5 billion. Born in Bolivia and moving to Brazil as a child, Krigsner began his career in a small pharmacy in Curitiba, where he formulated his own fragrances and creams. Today, Grupo Boticário is an extensive franchise network with thousands of stores across Brazil and an expanding international presence.
Krigsner’s success is built on a deep understanding of the Brazilian consumer’s desire for affordable luxury and high-quality beauty products. He has also been a pioneer in sustainability and environmental protection, establishing the Boticário Group Foundation for Nature Protection in 1990. His wealth is a testament to the power of branding and the enduring strength of Brazil’s consumer goods sector.
Marcel Herrmann Telles is the third pillar of the 3G Capital trio, with a personal fortune of $5.9 billion. Telles played a crucial role in the expansion of Brahma beer, which eventually led to the creation of Ambev and later the global giant AB InBev. Known for his hands-on management style, Telles served as CEO of Brahma for a decade, during which he implemented a performance-driven culture that became the hallmark of the 3G group. His wealth is highly diversified through 3G’s various international holdings, including Restaurant Brands International and Kraft Heinz.
In recent years, Telles has transitioned much of his wealth to his children, a move common among Brazil’s elite to ensure smooth succession and estate planning. He remains an influential figure in the global business community, embodying the success of Brazilian capital on the world stage.
Alexandre Behring, with a net worth of $5.8 billion, is a co-founder and managing partner of 3G Capital. While he is often less visible than the founding trio of Lemann, Telles, and Sicupira, Behring is the principal driver behind many of the firm’s most significant deals. He has served as the chairman of Kraft Heinz and Restaurant Brands International, overseeing the integration of massive global brands.
Behring’s expertise lies in private equity and complex corporate restructurings, skills he honed earlier in his career at GP Investimentos. His fortune is directly attributable to his successful leadership within the 3G ecosystem and his ability to generate significant value through operational efficiencies. Primarily based in the United States, Behring exemplifies the globalised nature of Brazilian wealth, with high-level financial expertise exported to the world’s largest markets.
João Moreira Salles holds a fortune of $4.8 billion, primarily through his stake in the family’s banking and industrial assets, including Itaú Unibanco and CBMM. However, João is perhaps best known in Brazil as an acclaimed documentary filmmaker and the founder of the magazine piauí. His career path illustrates the diversity of the Moreira Salles family, where members are encouraged to pursue interests in the arts and intellect alongside their financial responsibilities.
Despite his focus on cinema and journalism, his wealth remains anchored in the highly profitable financial and mineral sectors that his family has dominated for decades. João’s contributions to Brazilian culture, particularly through his films and the support provided by the Instituto Moreira Salles, have made him a respected figure in both the business and creative communities.
Walter Salles Junior, with a net worth of $4.8 billion, is another member of the Moreira Salles dynasty who has achieved international fame beyond the banking sector. He is a world-renowned film director, known for masterpieces such as Central Station and The Motorcycle Diaries. Like his brother João, he derives his wealth from the family’s significant holdings in Itaú Unibanco and the niobium giant CBMM.
Salles Junior has successfully balanced his artistic career with his role as a shareholder in the family’s vast economic interests. His success in Hollywood and on the international film festival circuit has conferred a unique level of prestige on the family name, demonstrating that the scions of Brazil’s elite can excel in global creative industries while maintaining their status as financial heavyweights.
Wesley Batista is a prominent figure in the global food industry, with a net worth of $4.6 billion. Along with his brother Joesley, he controls J&F Investimentos, the holding company for JBS S.A., the world’s largest meatpacking company. Under Wesley’s leadership, JBS expanded aggressively through a series of international acquisitions, particularly in the United States and Australia.
Today, JBS is a massive conglomerate that processes beef, pork, and poultry, and has diversified into plant-based proteins and leather. Despite significant legal and political controversies in Brazil, the scale and profitability of JBS’s global operations have kept Wesley among the country’s wealthiest individuals. His wealth reflects the vital role that Brazilian agribusiness plays in feeding the global population.
Joesley Batista shares a fortune of $4.6 billion with his brother, Wesley, which is rooted in their control of JBS S.A. Joesley was a central figure in the internationalisation of the company, helping to transform a family-owned slaughterhouse in Goiás into a global leader in protein production. The Batista family’s wealth exemplifies the ‘national champion’ model, in which Brazilian companies were encouraged to expand globally with state-backed financing.
Although this path was fraught with political complications, JBS emerged as a resilient global player with substantial hard-currency revenues. Joesley remains a controversial figure, but his influence on the worldwide food supply chain is undeniable. His fortune continues to benefit from rising global demand for protein and the scale of the JBS empire’s operations.
Maurizio Billi has amassed a fortune of $3.9 billion as the head of Eurofarma, one of Brazil’s leading pharmaceutical companies. Under his direction, Eurofarma has grown from a local manufacturer into a multinational firm with operations across Latin America and a growing presence in the US and Africa. Billi has focused heavily on research and development and the production of generic drugs, making healthcare more accessible to millions of people.
He is also a passionate car racer, often competing in the Stock Car Brasil circuit, where his Eurofarma-sponsored team has achieved significant success. His wealth reflects the rapid growth and modernisation of Brazil’s pharmaceutical industry, driven by an ageing population and rising healthcare spending.
José Roberto Marinho is one of the three brothers who control Grupo Globo, Latin America’s largest media conglomerate, with a fortune estimated at $3.8 billion. Grupo Globo dominates the Brazilian television market and has significant interests in publishing, radio, and digital media.
José Roberto is particularly involved in the family’s philanthropic efforts, serving as the president of the Roberto Marinho Foundation, which focuses on education and environmental conservation. While digital streaming services are disrupting the media landscape, Grupo Globo has successfully launched its own platform, Globoplay, to maintain its market dominance. The Marinho family’s wealth represents the enduring power of traditional media in Brazil and its ability to adapt to the digital age.
João Roberto Marinho also holds a fortune of $3.8 billion through his shareholding in Grupo Globo. He serves as the group’s vice president and is a key figure in its editorial and strategic direction. The Marinho brothers inherited the empire from their father, Roberto Marinho, who built the company into a cultural and political powerhouse during the 20th century.
João Roberto is known for his focus on the group’s corporate social responsibility and its role in promoting Brazilian culture. As the media industry continues to evolve, his leadership is crucial in ensuring that Grupo Globo remains a profitable and influential entity in a highly competitive global market. His wealth is a testament to the family’s successful stewardship of Brazil’s most important media asset.
José João Abdalla Filho, known as ‘Juca’ Abdalla, has a net worth of $3.7 billion. He is one of the most discreet billionaires in Brazil, managing his fortune through Banco Clássico, a private bank that serves as his personal investment vehicle. Abdalla is a significant shareholder in several major Brazilian companies, including the state-controlled energy giant Petrobras and the power utility Eletrobras. His investment strategy focuses on high-dividend-paying stocks in essential sectors like energy and finance.
Despite his immense wealth, Abdalla shuns the limelight and is rarely seen in public or in the media. His fortune is a prime example of the power of long-term value investing within the Brazilian equity market, where significant wealth can be built through strategic holdings in core national industries.
Alceu Elias Feldmann rounds out the top 20 with a fortune of $3.5 billion, built on the back of Brazil’s massive agricultural sector. He is the founder and president of Fertipar, one of the country’s leading fertilizer companies. Feldmann, an agricultural engineer by training, started the company in 1980 and has grown it into a vital partner for Brazilian farmers. As Brazil has become a global superpower in the production of soy, corn, and sugar, demand for high-quality fertilizers has increased substantially, driving Fertipar’s growth.
Feldmann’s wealth is directly linked to the health of the Brazilian ‘Agro’ sector, which is the primary driver of the nation’s exports. His success highlights the critical supporting industries that have flourished alongside the primary producers in the Brazilian heartland.
Eduardo Saverin | Vicky Safra & family | Jorge Paulo Lemann & family | Carlos Alberto Sicupira & family | Andre Esteves | Fernando Roberto Moreira Salles | Miguel Krigsner | Pedro Moreira Salles | Max Van Hoegaerden Herrmann Telles | Alexandre Behring | Joao Moreira Salles | Walther Moreira Salles Junior | Jorge Moll Filho & family | Joesley Batista | Wesley Batista | Maurizio Billi | Alceu Elias Feldmann & family | Jose Joao Abdalla Filho | Mário Araripe | Joao Roberto Marinho | Jose Roberto Marinho | Roberto Irineu Marinho | Lirio Parisotto | Marcel Herrmann Telles & family | Alexandre Grendene Bartelle | Julio Bozano | Luciano Hang | Jayme Garfinkel & family | Edir Macedo & family | Guilherme Benchimol | Alfredo Egydio Arruda Villela Filho | Luiz Frias | Guilherme Benchimol | Alfredo Egydio Arruda Villela Filho | Luiz Frias | Sasson Dayan & family | Ana Lucia de Mattos Barretto Villela | Artur Grynbaum | Rubens Menin Teixeira de Souza | Rubens Ometto Silveira Mello | Carlos Sanchez | Eduardo Voigt Schwartz | Mariana Voigt Schwartz Gomes | Cristina Junqueira | Jose Roberto Ermirio de Moraes | Jose Ermirio de Moraes Neto | Daniel Feffer | David Feffer | Neide Helena de Moraes | Vera Rechulski Santo Domingo | Jorge Feffer & family | Ruben Feffer | Lívia Voigt de Assis | Dora Voigt de Assis | Liu Ming Chung | Jose Isaac Peres & family | Antonio Luiz Seabra | Lucia Maggi & family
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