OpenAI Ad Pilot Hits 100M, Expansion Planned for Australia
Meta Description (90 words): Just six weeks after launching in the US, OpenAI’s ChatGPT advertising pilot has surpassed $100 million annualised revenue, with Australia already confirmed as a test market. The ads appear at the bottom of ChatGPT responses, do not affect what the chatbot says and are not served to users under 18. A self-serve ad platform was launched in April, giving Australian businesses direct access to place ads within ChatGPT. There is no ad-supported tier of ChatGPT (for free users), but for Australian users who want an ad-free AI experience, Ada’s Claude has been completely ad-free and is available now at claude. ai.
