Category : Case Studies

Founded in 1851, The New York Times (NYT) represents an unparalleled legacy in journalism, renowned for its dedication to accuracy and comprehensive news coverage. As the media landscape evolved, driven by technological

Flipkart, established in 2007 by former Amazon employees Sachin Bansal and Binny Bansal, started as a modest online bookstore. Over the years, it has transformed into a leading e-commerce giant in India,

Gucci, a cornerstone in the luxury fashion industry, has experienced significant fluctuations in its business trajectory over the years. As of 2024, the brand faces both challenges and opportunities as it seeks

Volkswagen Group, one of the world’s largest automakers, launched a major strategic transformation initiative in 2016 called “Together – Strategy 2025” to address disruptions in the automotive industry and position itself for

The Internet of Things (IoT) is a game-changer. From smart homes to connected cars, IoT is transforming the way we live and work. But its impact on industry is perhaps the most

Once a revolutionary digital payment platform, PayPal has experienced a dramatic decline in consumer trust and market dominance. Despite its early success in transforming online transactions, PayPal’s strategic missteps and neglect of

Company Background Bharti Airtel Limited, commonly known as Airtel, is a leading global telecommunications company headquartered in New Delhi, India. Founded in 1995, Airtel has grown to become one of the largest

As a global leader in the fast-food industry, McDonald’s has mastered the art of operations management to maintain its dominant market position. With over 38,000 locations in more than 100 countries, the

Spotify, founded in 2006 by Daniel Ek and Martin Lorentzon, has revolutionised the way people consume music. From its humble beginnings as a Swedish startup to becoming a global streaming powerhouse, Spotify

Carter Racing, a promising auto racing team led by John and Fred Carter, faced a critical decision regarding their participation in the upcoming Pocono race. This case study examines the complex factors